access / buying guide

Free usability-testing tools: what is actually included?

The first useful question is not “Which research tool is free?” It is “Can I complete this particular task, with this audience, using the included allowance?” Treat a permanent free tier, paid participant recruitment, and a temporary trial as separate things.

Documentation checked 2026-09-19 · Vendor claims are not hands-on results.

Vendor links in this edition are direct links. No paid placements are included. Comparisons describe published documentation, not hands-on test results. Commercial disclosure

Two usable free-tier starting points

Useberry documents ten monthly responses collected through your own share link. Its paid panel is a different recruitment route. The Free configuration also limits projects, versions and blocks; the current seat help permits additional Free seats up to twenty at no extra charge. A one-seat base description is therefore not the same as a hard one-person team limit. [S01] [S32] [S33]

Userbrain documents five own-user sessions and three test setups per month in Free, with one seat. A participant invited by you is not a participant the platform recruits and pays for you. [S09]

RouteSuitable starting taskDo not assume
Useberry FreeA bounded structured test within the share-link allowanceUnlimited projects or free participant recruitment
Userbrain FreeA small set of recordings with your own invited peopleThat every paid analysis feature is included
Lookback trialEvaluate its recording/interview workflow during the stated trialA permanent zero-cost production plan
Maze current pricingInspect the applicable package directlyLegacy free-plan or Starter-plan limits from older articles

A trial is not a recurring free allowance

Lookback’s cited trial offers five sessions over sixty days and excludes exports. Its published paid plans use annual commitments. That can be a useful evaluation route, but it should not appear under “free forever.” [S12]

This edition does not assert a current numerical Maze free allowance. The captured public package page does not provide a complete basis for that claim. This is a completed editorial decision to omit an unsupported number, not a suggestion to fill it from an old comparison article. [S13]

Your own participants still create work

Inviting people yourself may remove a panel bill. It does not automatically remove recruiting effort, incentives, scheduling, test preparation or interpretation. Put those items in a separate budget even when the software line is zero. A study can be inexpensive in cash and costly in staff time.

For a share-link test, make the task understandable without private context. Use a demonstration account and synthetic data where an account is necessary. Do not ask participants to disclose passwords or perform a genuine purchase merely because a prototype resembles a live checkout.

Choose by the first useful output

For a specific prototype path or first click, start with the documented structured method. For a screen/audio account of someone attempting your task, start with the recording workflow. These are editorial routes, not rankings of participant quality. A free plan that collects the wrong evidence is not the cheapest solution to your actual question.

Use the tool picker with “permanent free only.” Its results depend on the chosen method and own-user count; it does not classify trials or undocumented limits as permanent free capacity. For incentives and other costs, use the budget calculator.

Sources for this page

  1. S01 · Useberry pricing
  2. S09 · Userbrain pricing
  3. S12 · Lookback pricing
  4. S13 · Maze pricing and packages
  5. S32 · Useberry: seat rules
  6. S33 · Useberry: response limits